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Scaling Deep - Shifting Power and Redefining Success

Report Tatiana Fraser Strategy 2025

Summary

A substantial report from The Systems Sanctuary, drawing on 36 interviews, on why the inner, relational and cultural work it calls ‘scaling deep’ stays under-resourced and out of sight. Metrics-driven funding can’t see it, and much systems change dodges power. It proposes evaluation as learning, starting from Nora Murphy Johnson’s question: “What if what we are counting isn’t what matters?”

For a quick read, there’s a shorter companion, Scaling Deep: Pathways to Scale.

Rationale

If cause and effect may be impossible to measure, as we’ve argued, how do you fund and learn from deep cultural work? This report takes on that open question.

✳ This entry was drafted with AI assistance and reviewed before publishing. See Rights.

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